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Founded : 1986
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Employees : 500+
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News @ FDDI

6th Annual Visual Merchandising Competition held at FDDI, Noida


Footwear Design & Development Institute (FDDI), Noida hosted the sixth Visual Merchandising (VM) Competition “Jharokha… Glimpses of Visuals” at its premises.


It was held at three levels. Whereas the first level was Inter Departmental competition held at each campus, the second level was Inter Campus and the third level as Inter College competition held on 2nd and 3rd November 2017.


Overwhelming response was received from all the campuses. Various colleges/institutions like JIMS, Pearl Academy, Amity, APJ Institute of Design etc. participated in event.



This year theme was ‘Digital India’. Young and enthusiastic participants designed highly creative windows showcasing various aspects of the theme. Technology, colour, design elements were highlighted in their work.


The competition encouraged the participants to experiment with creativity and innovation and create a stunning, unique window display on a small budget. With the retail revolution going on in the nation, Visual Merchandising comes up as an attractive area for people with creative bend of mind.



The window display was judged by industry experts Dhirender Ralhan (Central – Regional VM), Kaushik Sheel (Area VM North- Shopper Stop), Tina Singh (VM Head - Ritu Kumar), Neha Sharma Joshi (VM Head – Swatch), Nainpreet (Zonal Head - Forever New).


The winners of competition were from FDDI (Noida) Ria Gulati (IPRM), Shubham Srivastava (B.Des.) and Shubham Gandhi (FD).





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