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‘Fashion Blazon 2019’ held at FDDI, Noida

The students of the Footwear Design & Development Institute (FDDI), Noida hosted a fashion show ‘Fashion Blazon 2019’ in the Institute on 15th March 2019.

 ‘Fashion Blazon 2019’ was conducted by the FDDI School of Fashion Design which exhibited myriad of ravishing themes.

The event commenced with the lighting up of the inaugural lamp by the Managing Director of FDDI, Mr. Arun Kumar Sinha, IAS.

The event was graced with the presence of well- known names of the industry like Designers Shahin Mannan, Fashion Designer, Ms. Ruchi Tripathi and Ms. Jaya Bhatt, Founder of Indigene; Ms. Shweta and Mr. Prashant Gang, Label Pratham; Ms. Sumita Dass, Educationist and Social Entrepreneur; Ms. Chand Bakshi, Fashion Activist/Entrepreneur; Mr. Anurag Chauhan, Founder of Humans for Humanity; Ms. Sher Lo, Designer and Founder- Anannasa; Mr. Alok Gupta, CEO, Wilhelm Textiles India Pvt. Ltd.

Delivering the ‘Keynote Address’, Mr. Arun Kumar Sinha, IAS, Managing Director FDDI said “FDDI is organising ‘Fashion Blazon 2019’ to promote the budding designer of this institute and I convey my best wishes to all of them to reach great heights in the fashion industry and bring great accolades to this Institute.”  

He urged the industry to give opportunities to the budding designers of FDDI who are the future of the country that would take forward with them the legacy of the Indian heritage. 

Seventeen themes were exhibited by the young & proficient designer of FDDI which were broadly classified in three main segments.

The first theme was ‘Skill India’ which imbibed recreational opportunities for youth talent. It focused on themes such as: Poothukuli & Pattachitra, Imbibe the Tribe, Krishnashtakam, Worthwhile and Astounding Memorial. Each of which was unique on its own. The artistry was amalgamated with sustainable fabrics and styled with various elements such as draping/layering. The fabrics were each hand painted by the designers themselves.

Segment two & three was an elegant concoction of Haute Couture and Prêt-à-Porter showcasing the remaining twelve collections naming: Roused Hipster, Scorpious, The Blue Paroxysm, Neo Dimensions, Pietra Dura, The Garland, Hawaiian Flare, The Yule Ball, Time to Transcend, Gidda, Wonder Women and so on.  The collection showcases exclusive custom-fitted clothing constructed keeping in mind high quality with extreme attention to details. The designers incorporated innovative fabrics, creative designs and silhouette, bold colours, and leather accessories.

The fashion show was choreographed by Bollywood's leading fashion show director and choreographer, Mr.  Kaushik Ghosh.

‘Fashion Blazon 2019’ was an interesting platform for various brands to showcase their products. The ‘Title’ sponsor for the event was LAKME ACADEMY, Noida, along with Punjab National Bank and Apollo International Limited as the co-sponsors.

The exclusive event partner for the show was Five Dots, Beverage Partner- Parag Milk Foods and Snacks Partner- Kuppies, Liberty Lifestyle - Fragrance Partner. Polyfix, Cottonfab, Philocoly, Relaxo, Healthy Diet, WOW (World of Wonder) and Appu Ghar were the other sponsors for the event.

The students of the institute presented self-designed fashion attires, accessories and footwear which reflected amalgamating creativity with contemporary ideas.

The scintillating show was a big success and great opportunity for the forty students of FDDI as they displayed creativity not only in designing the garments, but, versatility in organizing and also modeling for the show.